Based on recent headline ratings, 83% of this readership currently trusts the local media, which has an average score of 85% regionally and is currently trending negative.
Media Trust Score83%

Santa Barbara Humane stops by with puppies to highlight local pet adoptions – KEYT

SB Humane says that between the Santa Barbara and Santa Maria locations a total of 18 puppies under the age of six months are available for …

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    About the Score

    Based on recent headline ratings, 83% of this readership currently trusts the local media, which has an average score of 85% regionally and is currently trending negative.

    Media Trust Score83%